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Apple's Stock Set For iPad Rumor Boost (Update 2)

As if a new carrier wasn't enough to help boost Apple's earnings, there are more rumors about the supposed "iPad Mini."

DigiTimes has mentioned the oft-rumored iPad Mini again, this time discussing a slim bezel display. That would allow the screen to occupy a larger percentage of the tablet's face than it currently does. The Mini would be 7.85-inches and be priced between $249 and $299, according to DigiTimes.

There has already been plenty of chatter about an iPad Mini, but Apple has been against the technology in the past. Former CEO Steve Jobs said that 7-inch tablets were "dead on arrival" and Apple didn't make them "...because we think the screen is too small to express the software."

Even Samsung believes Apple is likely to make an iPad Mini. An anonymous executive from the South Korean company told The Korean Times that Apple is likely to expand its parts purchases from the company, due to a new iPad Mini. "The contract [with Samsung] is expected to rise to $11 billion by the end of this year as Apple is planning to release a smaller iPad, probably with a 7.85-inch screen, and to sell more of its MacBook Air PCs using Samsung's faster solid state drive (SSD) storage,'' the executive said.

Companies like Amazon (AMZN - Get Report) and Barnes & Noble (BKS - Get Report), however, have shown that there is consumer demand for a 7-inch tablet, but there has been no indication of such from Apple. That may change under Tim Cook, who has shown a penchant for being slightly different than Steve Jobs with his handling of the company.

Apple's stock has ridden the euphoria of the new iPad and pushed enthusiasm for the company in general to new highs. Shares of the Cupertino, Calif.-base firm have gained 36.3% year-to-date, and 56.8% over the past year.

If the rumors about more carriers come to fruition, this can only be a positive for Apple. That's not "Thinking Different." That's thinking smart.

Interested in more on Apple? See TheStreet Ratings' report card for this stock.

Check out our new tech blog, Tech Trends. Follow TheStreet Tech on your wireless devices.

-- Written by Chris Ciaccia in New York

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AAPL $94.21 0.20%
AMZN $485.45 -3.30%
BKS $8.19 -0.85%
BBY $28.65 1.60%
S $2.68 -6.10%


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