Starbucks Celebrates Spring With Familiar Coffee Favorites And Four New Starbucks Petites

Starbucks Coffee Company (NASDAQ:SBUX) offers a wide variety of deliciously handcrafted espresso beverages that customers can personalize – hot or iced – anytime of the day that is uniquely their own. There are more than 170,000 ways baristas can customize beverages at Starbucks, from a variety of fresh dairy selections to any combination of syrups, toppings, or just by adding extra shots. From March 8-14, Starbucks will feature a limited-time beverage offer to encourage customers to discover new espresso favorites. Customers can buy any espresso beverage before 11 a.m. and bring back their receipt to enjoy any hot or iced espresso beverage for half price after 2 p.m. that same day.

“Customers expect the highest-quality beverages when they come to Starbucks and customization has always been an important part of the Starbucks Experience,” said Annie Young-Scrivner, global chief marketing officer, Starbucks Coffee Company. “From pulling the perfect shot of espresso, to creating velvety steamed milk and connecting with customers, our baristas strive to exceed these expectations every day to make delicious, handcrafted beverages tailored for each customer.”

Satisfying, Perfectly-Sized Deliciousness

Starbucks Petites are the best complement to any handcrafted espresso beverage and, today, Starbucks expands its selection of delicious small sweets with new pies and tarts, all perfectly-sized for a delicious afternoon treat. Starbucks Petites pies are made with fruit fillings baked into a buttery, flaky pie crust and Starbucks Petites tarts have rich, decadent fillings enrobed in a tender shortbread crust. In the U.S., Starbucks Petites pies and tarts are available for $1.50 each, two for $2.50 (50¢ discount), and six for $7.50 ($1.50 discount) plus tax if applicable.

“Customers coming in the afternoon are looking for more variety,” said Young-Scrivner. “Having products that are not only delicious, but made from the finest ingredients is important to our customers and remains incremental to our coffee business - Starbucks Petites is no exception.”

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