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Yahoo! Small Business Launches Advisor, A New Media Property With Personalized News, Advice, And Tools For Established And Aspiring Entrepreneurs

Stocks in this article: YHOO

Yahoo! Small Business today announced the launch of Yahoo! Small Business Advisor, the newest online destination for personalized entrepreneurial news, advice, and tools. In addition to these features, Yahoo! Small Business Advisor launches with exclusive, personal small-business tips from world-renowned chef Ming Tsai with additional posts from various celebrity entrepreneurs to follow.

Yahoo! Small Business Advisor devotes an entire section to key political issues facing the small- business community throughout the 2012 election year. Featured in the launch is an exclusive Q&A with Small Business Administrator Karen Mills, President Obama's new Cabinet appointee, along with results from Yahoo!’s second quarterly small-business political survey.

Released today, the online survey conducted by Yahoo! Small Business and Ipsos MediaCT indicates that small-business owners across the country continue to be frustrated with the status quo. A majority are planning to become politically involved this election season, saying they will give time or money to support political candidates in the upcoming elections, and nearly one-third said business issues will take priority over family, lifestyle, social, or geopolitical issues when they head to the polls in November.

Additional findings show:

  • The GOP presidential candidate that these small-business owners say will be best for supporting small-business issues is Mitt Romney, with 23 percent of respondents behind him; however, “none” is the choice of 20 percent surveyed and another 20 percent remain undecided.
  • More than 70 percent of survey respondents – all owners or partial owners of U.S. businesses with 1-100 employees – claim that the stalled economy has had a negative impact on their business.

“We are thrilled to present our users with a destination that provides them with the support they need in these complicated economic and political times,” said Tom Byun, vice president and general manager, Yahoo! Small Business. “We are passionate about providing the small-business community with the necessary counsel – whatever that means to the individual – to help them achieve their entrepreneurial dreams.”

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