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TheStreet Wire

Priceline.com Stock Hits New 52-Week High (PCLN)

By TheStreet Wire 03/02/12 - 10:08 AM EST

Find out if (PCLN) is in Cramer's Portfolio.

NEW YORK (TheStreet) -- Priceline.com (Nasdaq:PCLN) hit a new 52-week high Friday as it is currently trading at $639.45, above its previous 52-week high of $638.56 with 119,604 shares traded as of 9:45 a.m. ET. Average volume has been one million shares over the past 30 days.

Priceline.com has a market cap of $26.07 billion and is part of the services sector and leisure industry. Shares are up 36.3% year to date as of the close of trading on Thursday.

priceline.com Incorporated, together with its subsidiaries, operates as an online travel company. The company has a P/E ratio of 30.4, above the average leisure industry P/E ratio of 27.7 and above the S&P 500 P/E ratio of 17.7.

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TheStreet Ratings rates Priceline.com as a buy. The company's strengths can be seen in multiple areas, such as its robust revenue growth, largely solid financial position with reasonable debt levels by most measures, notable return on equity, expanding profit margins and good cash flow from operations. Although the company may harbor some minor weaknesses, we feel they are unlikely to have a significant impact on results. You can view the full Priceline.com Ratings Report.

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