SUNNYVALE, Calif., Feb. 28, 2012 /PRNewswire/ -- Spansion Inc. (NYSE: CODE) today announced that NVIDIA (NASDAQ: NVDA), the worldwide leader in visual computing, is using Spansion® GL Flash memory with its Tegra processors for automotive infotainment, digital instrument clusters and advanced driver assistance systems (ADAS). The instrumentation and infotainment technology in today's new cars is increasingly complex, featuring interactive, graphically intense displays. The ultra-realistic 3D capabilities and rendering horsepower of NVIDIA Tegra automotive system on a chip (SoC), coupled with Spansion Flash memory, make smooth, realistic and customizable digital instrument clusters a reality. NVIDIA processors are being featured in automobiles from Audi, BMW, Lamborghini, Tesla Motors and many other brands.
The industry-leading performance of Spansion GL parallel NOR Flash memory provides fast data access for increased interactivity, rapid boot times and an enhanced user experience that increases passenger safety and brings the driving experience to life. "Spansion Flash memory helps NVIDIA meet automakers' ever-increasing performance standards and bring what was once the science fiction of the movies to actual in-vehicle experiences," said Danny Shapiro, director of automotive marketing at NVIDIA. "Spansion is a veteran in the automotive industry and provides NVIDIA with exceedingly high levels of quality and reliability critical to delivering automotive electronics for digital instrument clusters, infotainment systems and heads up displays."
Flash memory provides the backbone of most of the new display, safety, vision and control systems seen in cutting edge automobiles in the past few years. Features such as digital instrument clusters, touch screen infotainment and heads-up displays rely on NOR Flash memory to boot quickly and drive dynamic content for immersive displays. As automotive OEMs transition to the next generation of interactive systems, they will rely on higher density Flash memory products that also offer faster, more reliable performance. Spansion GL parallel NOR families and Spansion FL Serial NOR memory offer the best solutions for these new systems.