We then are currently actually in production with something a reality show called Legends House and a great deal of anticipation for that coming to the marketplace. We likewise have initiated a much more developmental situation with the YouTube. We have 9 original YouTube short form series that's out there as well. We are continuing to develop in preparation about 27,000 hours in our digital video library for television broadcast as well. So, we have lots of products with WWE and a great deal of demand in every respect.And I guess maybe one of the things to lend to that stronger demand would be how we have done social media, which quite frankly we are one of the few commercial brands that have really just been burning up social media on a global basis. We had more than 1 billion views in 2011 on YouTube alone, some 50 million Facebook friends, 80 million Twitter followers. So, the brand itself is extremely strong and very hungry for more WWE contents. We really feel strongly about that and where we are from a strategic standpoint.
World Wrestling Entertainment's CEO Discusses Q4 2011 Results - Earnings Call Transcript
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