This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

10 Online Retailers Who Respect Your Privacy

10th-most respectful: RalphLauren.com
Privacy score: 80
RalphLauren.com (RL) scores 45 out of 50 possible points on the privacy policy end of the equation. Its only shortcoming on this metric, according to privacyscore, is that its privacy policy does not say that it will notify users in the event of a government data request.

Ninth-most respectful: Gap.com
Privacy score: 81
The Gap (GPS) actually scores worse than Ralph Lauren on the privacy policy end of things, as privacyscore dings the site for apparently holding onto the data of users who cancel their accounts. But it makes up for it with its third-party tracker rating, where it scores 46 out of 50 possible points.
One third-party tracking service, Akamai (AKAM), shows up on 99% of the site's pages. But the service gets high marks across the board: It protects user anonymity, gives consumers the option to opt out, retains data for just 12 months, and adheres to the privacy guidelines of the Network Advertising Initiative and Digital Advertising Alliance. In other words, the third-party trackers on the Gap.com generally go about their business in a responsible way.

Eighth-most respectful: BestBuy.com
Privacy score: 83
While it loses some points for failing to confirm vendor confidentiality (that is, promising that their service providers will behave when they have access to your data), BestBuy.com (BBY) makes up for it by sticking primarily with consumer-friendly third-party trackers such as the Google Display Network.

Seventh-most respectful: Costco.com
Privacy score: 83
Costco (COST) distinguishes itself by doing very little in the way of third-party tracking. Only one company, CoreMetrics, was found to be engaging in such tracking on Costco.com. And while CoreMetrics gets middling grades from privacyscore for holding onto data for more than 48 months and not being subject to industry oversight, its presence isn't felt much on the site: It showed up just 9% of the time in privacyscore's tests.

Sixth-most respectful: AutoPartsWarehouse.com
Privacy score: 85
Like Costco, there's very little in the way of third-party tracking on this site. Only two trackers, SpecificMedia and Google Display Network, showed up in the privacyscore scans, and neither was a prominent presence on the site. And given that both services get high marks for their data practices, AutoPartsWarehouse.com gets a perfect 50 on that side of the equation.

2 of 3

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
DOW 17,067.56 -30.89 -0.18%
S&P 500 2,002.28 -1.09 -0.05%
NASDAQ 4,598.1880 +17.9170 0.39%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs