Feb. 15, 2012
(NASDAQ: DLGC), a leading provider of communications technologies that power advanced networks, today launched its software solution to measure and track the perceptual quality of mobile video. The
Dialogic® VisionVideo™ Software Solution
enables companies that deliver mobile video services to determine the perceptual quality of experience (QoE) being received by viewers. By understanding the perceptual quality of the viewer, companies can position themselves to improve viewer experience, and ultimately open opportunities to monetize mobile video services.
The VisionVideo Software Solution is utilized by companies that create and deliver mobile video – including broadcasters, advertisers, content aggregators, and network operators – and who disadvantageously lack information about their customers' actual video quality experience due to current solutions that focus on analyzing network conditions.
The VisionVideo Software Solution measures and reports
perceptual mobile video quality
as experienced by viewers. VisionVideo provides important information for diagnosing and isolating problems and targeting perceptual quality issues. By delivering a high-quality mobile video QoE, service providers and other companies can help better position themselves to retain customers and build a positive brand image around quality.
VisionVideo is being launched with one of the premier streaming media companies in the world –
. "MobiTV has long been a believer in seamlessly delivering an overall high quality of experience while maintaining network efficiency," said MobiTV, Inc. CTO
. "We believe Dialogic's VisionVideo Software will be a valuable solution to achieve this goal."
"Demand for mobile video is on the rise, and with that comes higher expectations of quality," said
Susan Welsh de Grimaldo
of Strategy Analytics. "In order for companies that deliver mobile video to capitalize on this opportunity, adding new customers and retaining current ones, they must first understand the quality of experience. Dialogic is addressing this issue head on, giving companies the right information they need to create a positive viewing experience. This translates to strong customer retention and an increased bottom line."
The VisionVideo Software Solution integrates seamlessly into existing workflows and operations, without the need for special or customized measurement hardware.