Diversinet Formally Names Dr. Hon Pak As CEO

Visionary Healthcare IT Executive Discusses Company's Mobile Solution for Care Coordination

TORONTO, Feb. 14, 2012 /PRNewswire/ - Diversinet Corp. (TSXV: DIV) (OTCBB: DVNTF), a leader in secure mobile health, announced today that its Board of Directors has formally appointed Dr. Hon Pak as the company's Chief Executive Officer.

Dr. Pak, who had been serving as the interim CEO since December 2011, was also appointed to the company's Board of Directors. Prior to his role as interim CEO, he was a member of Diversinet's executive advisory board since September 2011.

"Having Dr. Pak join Diversinet as the full time CEO is a game changer for the company," said Alan Portela, a Diversinet director and CEO of Airstrip Technologies. "Hon's credibility, experience and leadership in steering the IT transformation of the U.S. Army Medical Department along with his new focused vision will make Diversinet a more significant player in mobile health."

After a distinguished 28 year career with the U.S. Army, Pak, now 48, brings to Diversinet accomplishments including appointments as the first physician Chief Information Officer of the U.S. Army Medical Department as well as the Army's first Chief Medical Information Officer. In addition he has held prestigious positions outside the Army such as president and board member of the American Telemedicine Association. He is a distinguished graduate of the United States Military Academy, and he holds a medical degree from the Uniformed Services University of Health Sciences. He is also a fellow of the American Board of Dermatology.

Pak commented, "Healthcare is becoming unsustainable, and changes are now in place that will impact the landscape of how healthcare will be delivered." Pak cited shifting market forces, such as the rising costs of healthcare that are prompting the overall industry to re-evaluate its current models. New models, such as the patient-centered medical home and accountable care, represent new ways to bring about a more patient-centered and systems-based approach that improves the value of healthcare with a focus on wellness and prevention. Pak believes that fundamental to this shift is a focus on patient engagement and care coordination. He stated, "Providers can no longer provide episodic care, but they are now responsible for leading a team responsible for coordinating and managing all of a patient's care."

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