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Payless' Affordable Designer Collections Hit The Runway For Fall Season At New York Fashion Week









NEW YORK, Feb. 10, 2012 /PRNewswire/ -- Fashion icons, media and fans are heading to New York Fashion Week to catch a glimpse at the hottest clothing and accessories for Fall -- including the Payless Designer Labels Christian Siriano for Payless Gold and Lela Rose for Payless.

(Logo: http://photos.prnewswire.com/prnh/20060627/CGTU040LOGO-b)

Among the most widely distributed designer footwear labels in America, the Payless Designer Collections feature original designs at incredibly affordable prices. The Fall '12 collections are expected to be available in September with styles typically starting at under $40 an item.  Shoppers looking to glam up their Spring style now can shop the current Payless Spring Designer Collections, just arriving in stores and payless.com this week, including Christian Siriano for Payless Gold, Christian Siriano for Payless, Lela Rose for Payless, Isabel Toledo for Payless and Silvia Tcherassi for Payless.

"Providing high-end fashion pieces at affordable prices is something we pride ourselves in season after season," said LuAnn Via, CEO and president of Payless ShoeSource. "Christian and Lela continue to create inspired designs that translate well both on and off the runway; and we are thrilled to make their unique designs, along with all our Designer Labels, available and accessible for all to wear and enjoy."

Inspired by the 1930s movie, "The Vampire Bat," the Christian Siriano for Payless Gold label for Fall '12 draws from the dark, dramatic presence of bats with the intricate detail of the creature's veins and bones in a striking nine-piece collection. The lead actress in the film, Fay Wray, played an elegant and sophisticated woman who wore beautiful blouses tucked into long evening skirts in black and white -- a look juxtaposed with the horror content and backdrop of the movie.  This was great inspiration to Christian's line, as well as the grainy nature of the old film, which influenced the white and black color palate seen throughout the accessory fabrications, which includes croco and snake prints, faux pony hair, rich black velvet and strong use of black and white "snow bat" croco. The Estella bootie, Christian's wear-it-with-everything ankle bootie, combines a black faux pony hair upper with the snow bat croco and is accented with a large buckle.  

The long linear lines of cable-stayed bridges -- pioneered by  Spanish architect, sculptor and structural engineer, Santiago Calatrava -- inspired Lela Rose for her Fall '12 collection. The Lela Rose for Payless Fall '12 shoes are created with a mix of fabrics and textures such as wool, leather and wood, shown in a range of rich, deep colors such as pewter, mustard, Bordeaux and navy.  Details including unique stitched and tufted heels treatments, copper nail heads and curved T-Strap cutouts -- all tying back to the structural influences of Calatrava's bridge work.  Each of the five shoes is named after a city that hosts one of Calatrava's bridge designs.  The Pontevedra is a unique T-Strap pump that features a distinctive stitched heel and an exposed platform highlighted by vibrant striated color blocking. The pump's T-Strap incorporates a cable-stay bridge design with light cutouts up the T-strap vamp of the shoe.



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