Hairtrade Teams Up With Top UK Bloggers

GATESHEAD, England, February 9, 2012 /PRNewswire/ --

Hairtrade.com, one of the UK's leading online retailer of hair extensions, hair care and beauty products, has recently partnered with some of the top UK fashion and beauty bloggers.

The Blogger Partnership has been created after such a successful year for I&K International, the company behind hairtrade.com. With the introduction of a host of new products, I&K International felt it was the ideal opportunity to team up with the beauty gurus and get their thoughts on products through real reviews.

Mark McDonagh, Communications and Business Development Manager at Hairtrade said: "The blogger partnership is a great way to communicate with our customers. The bloggers we are working with are the exact people who are interested in these hair and beauty products, and so are their readers. Offering them products to review means we get real reviews and our potential customers also get these reviews which will hopefully help with their buying decisions."

He continued: "The bloggers we are working with are all asked to provide very honest reviews so that our customers will know exactly what they are buying if they do decide to purchase any of the products reviewed, so it is of benefit to everyone not just Hairtrade. The bloggers are able to trial and review products that they may not have necessarily come across yet as we offer our newest products available."

Bloggers are able to choose a product of their choice each month to review, such as clip in hair extensions, hair treatments, styling products, fake tan, makeup and skincare.

As well as being the first to hear about new product launches, the blogger partnership offers brilliant support for the bloggers including features on newsletters, links to blogs and guest posts.