Feb. 2, 2012
/PRNewswire/ -- Building on the success of last year's campaign, Ketel One® Vodka has once again partnered with
's philanthropic Hispanic community with the "Modern Hispanic Gentlemen" program. Four influential Hispanic males who embody the style and substance of a Ketel One modern gentleman have been identified, and Ketel One® Vodka will be making a donation to four local charities selected by each of the finalists.
This year's finalists are prominent figures in the
area and are active in their respective charities:
- Andres Asion, Vice President of Sales at Fortune International, and his charity, Amigos for Kids
- Diego Ojeda, internationally acclaimed filmmaker, and his charity Twelve Smiles
- Jordi Vilasuso, actor on All My Children, and his charity, Liga Contra el Cancer
- Tony Jimenez, Co-Founder and Co-Chairman of Raices de Esperanza
"Ketel One is truly taking the Modern Hispanic Gentlemen program to the next level this year," said
, Publisher of
. "We couldn't be more thrilled to partner on such an amazing initiative that aims to give back to the local Hispanic community."
Brijette De Berardinis
, head mixologist at Meat Market Miami, has created a custom cocktail in honor of each of the finalists. Each gentleman has been paired with a local restaurant and his cocktail will be featured on the menu until mid-February. Supporters of the gentlemen are encouraged to celebrate the honorees responsibly by trying the cocktails and visiting the official Modern Hispanic Gentlemen website (
) to vote for their favorite. The gentleman with the most votes will win a
donation to his charity courtesy of the makers of Ketel One® Vodka, and all other charities will receive a
The program culminates with an exclusive wrap party at The Wall Lounge on
February 8, 2012
, where the winner and his respective charity will be announced.
For additional information visit
. Join the conversation, tag @MIAMImagazine, use the hashtag #KetelOne #ModernHispanicGentlemen, and visit
About Ketel One Vodka
With 10 generations of Nolet family distilling passion and expertise, the success of the KETEL ONE® brand is built on one-to-one conversations with the bartending community. Launched in
the United States
in the early 1980s, Carolus Nolet Sr. was inspired by original recipes and techniques of his ancestors when he created the recipe for and distinctive personality of KETEL ONE vodka.
KETEL ONE vodka is a sophisticated and crisp, wheat-based, super-premium blend crafted from small batches, using copper pot stills together with modern distilling techniques. The 19th century coal-fired pot still, Pot Still Number 1, otherwise known as "Distilleerketel # 1", is one of the pot stills used in the production process and is the inspiration for the name of this Dutch vodka.