This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

1-800-FLOWERS.COM, Inc. Reports Solid Revenue And Bottom-Line Performance For Its Fiscal 2012 Second Quarter Driven By Continued Strong Growth In Its Consumer Floral Business

Stocks in this article: FLWS

Income from continuing operations increased 26.8 percent, or approximately $3.5 million, to $16.6 million, or $0.25 per share, including the aforementioned gain, compared with income from continuing operations of $13.1 million, or $0.20 per share, in the prior year period.

Jim McCann, CEO of 1-800-FLOWERS.COM, said, “During the fiscal second quarter we achieved solid revenue growth across the enterprise. This was driven, in large part, by strong performance in our consumer floral business where we saw a continuation of positive trends in sales and gross margin. In this area we are benefiting from several initiatives, including enhancements we have made in merchandising to emphasize our truly original product designs, particularly those arrangements designed and delivered by our BloomNet florists, and in our marketing programs where we are engaging directly with our customers and deepening our relationships through our industry leading efforts in Social and Mobile commerce.

“Revenues in our BloomNet wire service business grew at a double-digit pace during the second quarter, driven by a combination of increased shop-to-shop order volume and further market penetration for our expanded suite of products and services. In our Gourmet Food and Gift Baskets segment we saw solid growth in our ecommerce channels which helped us achieve year-over-year growth in the category despite weakness in wholesale gift baskets.”

McCann noted that during the second quarter the Company significantly accelerated its Fannie May Fine Chocolates franchise program by signing a 62-store deal with a leading national franchising organization. “Fannie May is an iconic chocolate brand which, at one time, had more than 250 stores stretching from Minnesota to Florida. We see franchising as a tremendous opportunity to cost efficiently expand the Fannie May brand footprint and customer awareness and thereby drive retail and ecommerce revenue growth going forward,” he said.

During the fiscal second quarter, the Company attracted 612,000 new customers. Approximately 1.6 million customers placed orders during the quarter, of whom 61 percent were repeat customers. This reflects the Company’s successful efforts to engage with its customers and deepen its relationships as their trusted Florist and Gift Shop for all of their celebratory occasions.

2 of 5

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
DOW 16,471.17 +71.50 0.44%
S&P 500 1,923.99 +19.98 1.05%
NASDAQ 4,369.5520 +53.4780 1.24%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs