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Will Sampson’s Promotion To Executive Vice President And Chief Information Officer Announced By ECB Bancorp, Inc.

Today A. Dwight Utz, President/CEO of ECB Bancorp (ECB) and the East Carolina Bank announced the promotion of Will Sampson to Executive Vice President, Chief Information Officer. Mr. Sampson joined ECB in January 2010 and has served most recently as SVP, Chief Information Officer. In January 2011 he was appointed as an executive officer for both the corporation and the bank.

Mr. Sampson has the responsibility for oversight of deposit operations; vendor provided resources; internal hardware and software systems; daily data processing; electronic banking; internet banking; communications systems; system administration; quality control; related special projects, facilities management and the ECB card center. Will is a member of ECB’s Strategic Thinking Group (STG) and serves as chair of the Bank’s Information Technology Steering Committee.

“In the last 24 months we have successfully completed a fork lift upgrade to our banking platform with no system untouched,” said Mr. Sampson. “Our team of talented and dedicated associates understands technology is a tool that cannot replace the personal, one-to-one aspect of banking so fundamental to customer engagement. Our role is to make banking easier for our customers and processes simpler for our associates. We are excited about our enhanced capability of offering new products and services – mobile banking, remote deposit via mobile phone, and real time banking to name a few. Customer Experience is what it is about at the end of the day.”

Mr. Utz stated, “Since Mr. Sampson joined our organization he has provided key leadership in the execution of our Information Technology roadmap which better positions our Company for future growth. This past year he served as a co-executive sponsor related to our conversion project and the upgrade of our core processing system project which included implementation of a new teller platform, an advanced reporting interface, a customer relationship management module and a centralized loan processing/documentation suite. Today it is important for our Company to remain ahead of the curve in the area of electronic delivery and to ensure that we have the technology infrastructure built that will provide our customers with the innovation and expertise they expect from their financial services provider.”

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