This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

Alicia Sacramone, Beijing 2008 Olympic Games Silver Medalist (Photo: Business Wire)

“Beauty and sports share an empowering effect, bringing young women together to lift their spirits, connect emotionally and face the world with confidence,” said Drosos. “The women of USA Gymnastics demonstrate that it takes more than physical strength to be at their best. We are proud to be a part of their Olympic Games journey and share their positive message with women everywhere.”

Sacramone and members of USA Gymnastics’ U.S. Women’s Senior National Team will be fully integrated across numerous marketing channels including advertising, in-store promotions, public relations, digital and social media. Participating brands include: Always, Clairol Nice ‘n Easy, COVERGIRL, Crest, Ivory, Olay, Pantene, Secret, Tampax and Venus. Several P&G beauty brands, including COVERGIRL, Olay, Secret and Venus, will also release a selection of top-selling products in P&G special limited-edition Olympic Games packaging.

In addition to the U.S. Women’s Senior National Team, P&G’s sponsorship of USA Gymnastics includes title sponsorship of the COVERGIRL Classic; presenting sponsorship of the Kellogg’s Tour of Gymnastics Champions; television inventory and onsite presence for USA Gymnastics’ premier events, the AT&T American Cup, Visa Championships and Kellogg’s Pacific Rim Gymnastics Championships; grassroots sampling through gymnastics clubs; programs and promotions for USA Gymnastics membership, including sweepstakes, discounts, coupons, etc.; and integrated exposure in USA Gymnastics’ publications and website.

In addition to the sponsorship of USA Gymnastics, Procter & Gamble (P&G) will continue their “Thank you, Mom” campaign as part of their larger sponsorship of Team USA during the London 2012 Olympic Games.

As any Olympian will tell you, there is nothing like the support of family when training, working hard and facing tough competition. But no one offers better support than a mom, and Sacramone can attest to that. Therefore she is taking her partnership with P&G one step further and saying “Thank You, Mom.” “My mom has been there for me in good times and bad times and always motivates me to be my best,” says Sacramone. In celebration of the “Thank You, Mom” campaign, Sacramone, other Olympians and P&G, are also taking the time to recognize and honor these very important women in their lives.

2 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Try it NOW
Only $9.95
Try it NOW
14-Days Free
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG

Markets

DOW 17,712.66 +34.43 0.19%
S&P 500 2,061.02 +4.87 0.24%
NASDAQ 4,891.2190 +27.8570 0.57%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs