This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

New HyperSocial™ Agent Search Tools Now In Beta On Realtor.com

CAMPBELL, Calif., Jan. 12, 2012 /PRNewswire/ -- While technology continues to evolve the way people buy and sell properties, real estate transactions remain largely based on relationships and trust between agents and clients. To help them connect through online networks and communities, Realtor.com® announces the beta roll out of its mobile-enabled HyperSocial™ agent search tools.  Realtor.com, the #1 homes for sale web site, is operated by Move, Inc. (NASDAQ: MOVE), the leader in online real estate.

The first two HyperSocial™ agent search tools are now in beta and include HyperSocial™ Agent Profile Pages and HyperSocial™ Agent Recommendations.  They will be integrated into the Realtor.com Find a Realtor® (FAR) directory at the beginning of the 2012 home buying season, and accessible on the Realtor.com desktop FAR and Showcase Listing Enhancement iPhone, iPad and Android mobile app experiences.

Now available in beta for registration by Realtors® with a valid NRDS number at http://www.socialbios.com, these HyperSocial™ agent search tools will initially span Facebook, LinkedIn, Twitter, Google and FourSquare.  Information on how to register in seconds can be found at:  http://lockbox.realtor.com/realtor-technology/how-to-set-up-a-socialbios-account/.

HyperSocial™ Agent Profile Pages are mobile-enabled pages viewable from desktops and most mobile devices. Through social graphing technology, the HyperSocial™ Agent Profiles surface mutual connections, extended relationships, and shared interests by layering the social networks of agents and consumers.  These agent profiles, which serve as safe places for agents to direct their clients for all relevant contact information in one convenient location. 

HyperSocial™ Agent Recommendations live within each HyperSocial™ Agent Profile as an agent branded URL and is an easy way for clients to share a recommendation an agent has earned without any registration requirements.  Recommendations are reviewed and approved for display by each agent, and can be manually or automatically broadcasted to the agent's online network from one central hub with one easy click. When the recommendation URL is emailed or texted, users are directed back to the agent's HyperSocial™ Agent Profile featuring other key agent information.

To view a Realtor® profile live in the HyperSocial™ Agent Profile Page beta experience, click the following links, and then log in with Facebook to view mutual connections, affiliations and networks.  http://beta.realtor.com/realestateagents/Nicole-Winsauer_Denver_CO_297699

"For years Realtors® have built very successful businesses by networking within their local communities.  The relationships and trust that develops from networking often delivers the highest quality client connections to a Realtor®'s door step," says Errol Samuelson, president of Realtor.com. "Today, approximately eight in ten agents and brokers are in charge of marketing their listings, and 56% consider social media important for generating connections with prospective clients.(1)  By developing our recently acquired SocialBios technology into a scalable search tool to find Realtors®, millions of people can quickly find a Realtor® based on common connections, interests, and groups. Realtors® can also use our new HyperSocial™ search tools to manage their online social reputations and proudly broadcast recommendations across the web as they're transitioning their networking talents into the online world."

Today, almost all agents (93%) and brokers (90%) use social media to market their brands and listings, with Facebook, LinkedIn and YouTube as the most used social media tools followed by Twitter.(2) Through Realtor.com's HyperSocial™ Agent Recommendations hub, Realtors® can broadcast client recommendations featuring fresh and timely content across most social media platforms.

1 of 2

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
DOW 16,957.64 +38.05 0.22%
S&P 500 1,981.85 +0.25 0.01%
NASDAQ 4,520.9090 -6.6050 -0.15%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs