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BloomNet® Floriology Institute Gains AIFD Pathway Provider Design Education Certification

The American Institute of Floral Designers (AIFD) has approved the BloomNet® Floriology Institute as an AIFD Professional Floral Design Evaluation (PFDE) Pathway Provider. BloomNet is the floral industry’s preferred wire service provider and one-stop destination for innovative products and best-in-class services.

The BloomNet Floriology Institute, located in Jacksonville, Florida, offers a wide range of courses, electives and forums to reinforce and expand the floral design skills of Florists as well as enhance their business practices. As an approved AIFD PFDE Pathway Provider, Floriology Institute provides the educational curriculum and testing Florists need to achieve the status of Certified Floral Designer (CFD) and also become an Accredited Member of the American Institute of Floral Designers.

“Education is the backbone of the floral industry and the foundation for success as a retail Florist. By continually embracing new design techniques and staying ahead of the latest trends through ongoing education, Florists are better able to express their talents as floral artisans and create the finest and most exciting fresh floral gifts,” said Mark Nance, AAF, President of BloomNet. “We are honored that Floriology Institute has been named as an AIFD PFDE Pathway Provider, furthering BloomNet’s commitment to helping Florists grow their businesses.”

The Floriology Institute has announced its 2012 Design Course schedule, which commences January 23, 2012 and continues through August 1, 2012. Course instructors include the industry’s most talented, experienced and knowledgeable floral design experts. Courses feature creative, hands-on exploration of innovative floral design techniques and principles in a state-of-the-art learning environment.

The 2012 Floriology Institute Design Course schedule is as follows:

January 23-25, 2012Advanced Wedding Trends & TechniquesInstructor: Jackie Lacey, AIFD, CFD, PFCI

January 26-27, 2012Party & EventsInstructor: Jackie Lacey, AIFD, CFD, PFCI

March 19-21, 2012Contemporary/High-Style/European DesignInstructor: Donald Yim, AIFD

April 18-20, 2012Advanced SympathyInstructor: Jackie Lacey, AIFD, CFD, PFCI

June 11-15, 2012Basic Principles and Elements of DesignInstructor: Jackie Lacey, AIFD, CFD, PFCI

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