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Everest Group Study Finds Enterprise Crowdsourcing Delivers Up To 70 Percent Cost Advantage Compared To Traditional BPO Outsourcing

Enterprise crowdsourcing is designed for any company with large-scale contingent staffing needs. It allows corporations to leverage a broad range of creative and technical skills from a pre-qualified global talent pool or "private crowd" to manage and complete business projects. Increasingly, managed service providers are delivering the necessary project management, risk mitigation, contracting and payment mechanisms to allow enterprises to effectively leverage crowdsourcing.

"One effect of the recent global recession is that companies are shifting from 'job-based' hiring to 'task-based' resource management.  This Everest Group study is a valuable resource for organizations that are looking for new ways to reduce costs and increase flexibility through a qualified, managed community of global resources," said Paul McBride, General Manager Global Crowdsourcing and Search, Lionbridge.  "As a pioneer in global crowdsourcing, Lionbridge is helping a growing number of large organizations enjoy the benefits of this new model which include lower overhead and recruiting costs, output-based payments and access to a greater pool of qualified, globally-distributed experts to address new offerings."

The Everest Group study anticipates an increased demand for professional services providers that are capable of managing the resources of a private crowd to better enable crowdsourcing engagements. In order for buyers to feel secure in crowdsourcing relationships, Everest Group noted that vendors will need to engage with clients as enterprise crowdsourcing service providers, capable of managing private crowds.

Additional Findings

The study also notes that the main business case for enterprise crowdsourcing utilization is relatively low-cost compared to both contingent labor staffing and traditional outsourced labor models. Whether deployed as a spot solution for low end tasks or more broadly viewed as an emerging alternative to traditional sourcing, the advantages are delivered through dramatically lower labor costs and the absence of employee benefits, training or supervision costs, as well as investments in infrastructure, facilities or support. Crowdsourced engagements also offer 100 percent utilization due to the on-demand nature of work being undertaken.

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