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eBay Predicts Two-Screen World

But the two-screen experience will gone beyond commerce, Yankovich says, to include social elements, like companion apps to prime-time series.

This trend will be accelerated by the roll out of televisions with Blutooth and Wi-fi capabilities, Yankovich says, allowing users to connect their televisions to their smartphone or tablet.

"It has become less about connecting the TV to the Internet and more about connecting it you -- the users' preferred device."

- Reported by Jeanine Poggi in New York.

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