2011 /PRNewswire/ -- Town Sports International (TSI) wants to give consumers an alternative to the traditional stuffing that usually accompanies their
With the average
meal weighing in at a whopping 3,000 calories, TSI—operators of New York,
and Philadelphia Sports Clubs—today announced the launch of its "Don't Be a Butterball" hotline, a toll-free service manned by certified personal trainers and dedicated to helping consumers battle the holiday bulge, one workout at a time.
The "Don't Be a Butterball" hotline center–which can be reached by dialing 1-855-I-Am-Full – opens its phone lines at
3 p.m. ET
Wednesday, November 23rd
, and will be fully staffed through
Friday, November 25th
11:59 p.m. ET
. Callers will be able to feast on tips about how to prepare for, and recover from, their
meals, and non-members will also receive a free one-week pass to help them jump start their holiday fitness routine.
"It's no secret that
often kicks off the downward spiral of holiday weight gain," said
, a fitness director at the New York Sports Clubs. "We launched the 'Don't Be a Butterball' hotline as a public service to offer support during moments of overindulgence. By offering expert fitness advice and a free pass to our facilities, we hope to alleviate some of the additional stress that surfaces around the holidays."
Tips and a free one-week pass are also available by emailing
For additional information including Club locations and holiday hours, visit
About Town Sports International Holdings, Inc.:
-based Town Sports International Holdings, Inc. (NASDAQ: CLUB) is a leading owner and operator of fitness clubs in the Northeast and mid-Atlantic regions of
the United States
and, through its subsidiaries, operated 158 fitness clubs as of
September 30, 2011
, comprising 106 New York Sports Clubs, 25 Boston Sports Clubs, 18 Washington Sports Clubs (two of which are partly-owned), six Philadelphia Sports Clubs, and three clubs located in
. These clubs collectively served approximately 522,000 members. For more information on TSI, visit