Nov. 15, 2011
/PRNewswire/ -- MDC Partners (
) announced today that member firm Anomaly has opened an office in
. The move expands Anomaly's micro-network and offers their clients a new approach to communications within the European arena. The agency already has thriving locations in
Recognized by Fast Company as one of 'The 50 Most Innovative Companies In The World', Anomaly has built both a prestigious client list and a stellar reputation for thought leadership in the ever-changing world of communications. Their expansion in
recognizes the unique aspects of the city as both a pool of top creative talent and a hub for courageous clients looking to upend the status quo.
office will be headed by Hazelle Klonhammer, who assumes the position of Managing Director. Hazelle spent over a decade in
at Wieden + Kennedy driving global brands including Microsoft, Nike, Heineken, Carlsberg, Electronic Arts, Vodafone and P&G. She has worked at 180, Modernista, TBWA-Campaign Amsterdam, Grey Amsterdam and Amirati Puris Lintas in
. Also leading the vision of the new office will be agency partner,
, who was born and raised in
and will be taking special interest in the office. Mulder spent 11 years at Nike managing brand communications in
, the US and the
region based in the Dutch capital and
. Amongst other notable creative work, Richard invented the yellow LiveStrong bracelet for the Lance Armstrong Foundation.
The opening of Anomaly's
office follows on the heels of MDC member agency, CP+B significantly expanding their European presence with new offices and top tier creative talent and the recent opening of
offices for MDC Public Relations firms Kwittken & Co and Allison & Partners.
"We believe that there has never been a better time to be expanding globally than now," said
, Chairman and CEO, MDC Partners. "Global clients need global solutions yet the traditional model is dead. What will be in its place is still to be seen. We believe it is nimble, creative, results oriented firms that understand the importance of strategic thinking coupled with agility and speed that will be on the forefront of change. Anomaly is redefining what it truly means to have a global offering for clients in this new world and we are thrilled for everyone at Anomaly and support them in all of their ambitious ventures."
"We entered into partnership with MDC in part so that they would help 'fuel' our growth by enabling us to extend our international reach quicker and more smoothly than we could on our own," said Partner and CEO,
. "Opening in
is the next step after our success so far in
but there will be more news in 2012 as we look towards
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, and the Caribbean.
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