This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

First-Ever Advertising Campaign To Address Unplanned Pregnancy Among Young Women In The U.S. Launches Nationwide; Offers Tools And Advice At

WASHINGTON, Nov. 10, 2011 /PRNewswire/ -- The National Campaign to Prevent Teen and Unplanned Pregnancy is joining the Ad Council to debut a groundbreaking, first-ever national multimedia public service campaign designed to reduce the rates of unplanned pregnancy among unmarried young adults in the U.S. The three-year campaign directs sexually active women ages 18-24 to, a new comprehensive online and mobile program, to help them find the right birth control method for them and use it carefully and consistently in an effort to prevent unplanned pregnancy.

To view the multimedia assets associated with this release, please click:  


The U.S. has one of the highest rates of unplanned pregnancy in the entire developed world. Nearly one in ten unmarried young women (ages 20-29) has an unplanned pregnancy each year, according to new data developed by the Guttmacher Institute and released today by The National Campaign. That is approximately 1.3 million unplanned pregnancies annually -- a 13 percent increase in this age group between 2001 and 2006.

According to public opinion data also being released today, the vast majority (84 percent) of unmarried young adults in their 20s believe it's important to avoid getting pregnant or cause a pregnancy right now. Even so, previous research conducted by The National Campaign suggests that less than half of young women are using birth control consistently. Young adults who experience unplanned pregnancy and birth have fewer opportunities to complete their education or achieve other life goals, and their children experience more health risks and social risks as well.

Bedsider aims to help young women (ages 18-29) find a method of birth control that's right for them and stick with it through a series of online, video and mobile components. At Bedsider, visitors can explore, compare, and contrast all available methods of contraception, set up birth control and appointment reminders, view videos of their peers discussing personal experiences, and view animated shorts that debunk myths about birth control. The strategy for Bedsider was developed by IDEO, an award-winning global innovation and design firm.

1 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free


Chart of I:DJI
DOW 17,044.91 -5.84 -0.03%
S&P 500 2,013.43 +15.91 0.80%
NASDAQ 4,818.6390 +7.8510 0.16%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs