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GENBAND, a leading developer of IP infrastructure and application solutions, and CounterPath Corporation (TSX-V: CCV) (OTCBB: CPAH), an award-winning provider of innovative desktop and mobile VoIP software products and solutions, today announced that they have entered into a strategic, long-term agreement to provide mobile client solutions for GENBAND’s
A2™ Communications Application Server. The scope of the relationship includes joint development and marketing of enhanced unified communications capabilities that extend voice, messaging, presence and video services to mobile and tablet devices.
“By tightly integrating our A2 Communications Application Server with CounterPath's leading Bria softphone client, we are further unleashing the A2's promise of delivering rich, unified communications anytime, on any device and from any place," said Charlie Vogt, President and CEO, GENBAND. "This new alliance allows our customers to achieve significant cost savings, add new revenue generating services and increase revenue per subscriber by extending all of the benefits that customers enjoy on their desktops to any device - creating a premium user experience."
With the massive growth of smartphones and tablets nearing a 6 billion mobile subscriber base, consumers have moved past the “always on” requirement and are demanding services across all types of devices. Together, CounterPath and GENBAND are addressing this services device shift to enable a universal and unique user experience for A2 customers, ranging from common address books accessible from any device, to IM and presence federation, to the ability to choose the most effective use of 3G or VoIP routing. GENBAND customers will have the ability to easily introduce bundled services in any business or consumer plan and further customize mobile clients with their logos.
"With millions of end points deployed, we are extremely pleased to expand the Bria softphone experience to millions more across GENBAND’s A2 platform," said Donovan Jones, President and CEO, CounterPath. "GENBAND understands the evolving needs and requirements of subscribers and we look forward to bringing the innovation behind Bria into the A2 roadmap to drive the next generation of unified multimedia communication services."