Best Buy (KSS) will open its doors at midnight for the first time on Nov. 25.
"At Best Buy, we`re focused on creating an unparalleled shopping experience for our customers," said Barry Judge, executive vice president and chief marketing officer. "Black Friday is just the beginning. This commitment will come to life throughout the holiday season in a variety of offers and initiatives that give customers great values and the most convenient ways to shop for everyone on their list."
In more than 20 key markets, the retailer also will host a major cinematic event at its stores at 9 p.m. local time, details of which will be announced in coming days.Best Buy Mobile stores also will be open earlier the day after Thanksgiving. Aside from an early opening on Black Friday, Best Buy is also offering free shipping on orders now until Dec. 27. And like Wal-Mart and Target, the electronics retailer will match prices on any identical item from competitors between Nov. 13 through Dec. 24.