Zuoan Fashion Limited (NYSE: ZA) (“Zuoan” or the “Company”), a leading design-driven fashion casual menswear company in China, today announced that the Company will participate in 2011 China Fashion Week, to be held from October 24 th to November 2 nd, 2011 in Beijing. Zuoan will showcase its 2012 Spring/Summer menswear product lines in Beijing 798 D·Park Arts Center on October 26 th, 2011.
James Hong, Founder, Chairman, CEO and Chief Designer of Zuoan Fashion Limited commented, “We are quite excited with our latest operational and marketing initiatives. At China Fashion Week, we will unveil our latest spring and summer collections, which will provide the fashion world and our fashion show audience an unparalleled vision of our latest menswear collection.”
The two new collections are inspired by the concerns about the declining global environment fueled by the accelerated development of high technology. The Spring Collection has incorporated elements of sea and nature which are designed for casual occasions. The Summer Collection mixes modern urban culture with the fashionable basics, and was designed to meet the tastes of mature male consumers.
“With a significant and expanding presence of our brand in China’s domestic market, we believe that Zuoan is well positioned to become a leading fashion trend setter in the fashion casual menswear category with significant growth opportunities ahead. We believe that our fashion show on Oct. 26 th will be a monumental event,” concluded Mr. Hong.Investors interested in attending this event should contact the Company’s investor relations department. For more information about this event, please go to www.chinafashionweek.org. About Zuoan Fashion Limited Zuoan Fashion Limited is a leading design-driven fashion casual menswear company in China, and is head-quartered in Shanghai. Zuoan offers a wide range of products, including men’s casual apparel, footwear and lifestyle accessories, primarily targeting urban males between the ages of 20 and 40 who prefer stylish clothing that represents a sophisticated lifestyle. Through extensive networks of distributors and retail stores, Zuoan sells its products in 27 of China’s 32 provinces and municipalities. As of June 30, 2011, Zuoan had 1,167 stores located in China.
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