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Cramer's 'Mad Money' Recap: Futures Pulling Down Stocks (Final)

Changing the Face of Ecommerce

In the "Executive Decision" segment, Cramer spoke with the CEOs two of privately held companies that are working to change the face of ecommerce , Kevin Ryan, CEO of Gilt Groupe and Andy Dunn, CEO of Bonobos. Gilt Groupe offers daily deals and flash sales similar to the pending Groupon IPO, while Bonobos is changing online fashion their unique take on menswear.

When asked how the flash sale concept is different than online sales at juggernaut (AMZN), Ryan said that Gilt Groupe focuses on the high end of the market, spanning multiple verticals, and using flash sales and scarcity to create urgency, something that traditional online retail lacks.

When asked how Bonobos is able to outwit other fashion retailers, Dunn said that for Bonobos, it all started with great fitting pants, then using the power of the Internet to find customers and create great relationships with them.

Cramer noted that for many companies, going public seems not to be the goal anyone, and Ryan agreed. He said for companies Gilt Groupe's size, going public is less attractive than it was years ago and his company sees no urgency to do so.

Finally, when asked why other retailers simply can't copy either company's concept, Dunn said that legacy distribution models tend to hold other companies back. "It's in our DNA and we hire the right people," he noted.

Lightning Round

Cramer was bullish on (BIDU), Qualcomm (QCOM), Teledyne Technologies (TDY), Windstream (WIN), Frontier Communications (FTR), CenturyLink (CTL), Campbell Soup (CPB) and The GEO Group (GEO).

He was bearish on Sina Corp (SINA), VirnetX (VHC) and American International Group (AIG).

Closing Comments

In his "No Huddle Offense" segment, Cramer said this market is range- bound and a true rally in the markets will can't come without the financials in tow.

Cramer said that the financials make up such a big chunk of the S&P 500 that a rally is simply no sustainable without them. So what would make him bullish on the financials? Revenue growth. Cramer said with revenue growth comes earnings, but in some businesses, like investment banking and home lending, things are still in decline.

Adding to the banking troubles are costly new regulations and now pushback from Congress over Bank of America's (BAC) new debit card fees.

Until the banks can rally, said Cramer, the markets will continue to be range-bound.

--Written by Scott Rutt in Washington, D.C.

To contact the writer of this article, click here: Scott Rutt.

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