This Day On The Street
Continue to site right-arrow
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Cramer's Action Alerts PLUS - See his portfolio and get alerts BEFORE every trade. Learn more NOW!

4 Areas Where Apple's Cook Could Outperform Jobs

New Technologies

Could Cook add new technologies to the iPhone that were shunned by his predecessor? Quite possibly, according to In-Stat's Nogee, who think that this would further differentiate the phone from its competitors.

"The phone industry is tough -- it's getting more competitive now with Android and Windows phone coming out," he told TheStreet.

Specifically, Nogeea think that near field communication (NFC), a swiping technology used for mobile payments, would be a smart move for Apple. Rival Google (GOOG), for example, is using NFC for its eponymous Google Wallet smartphone app, which has the backing of Visa (V), Citigroup (C) and MasterCard (MA).

Handset makers Nokia (NOK), Samsung and LG also have jumped on the NFC bandwagon.

"There's interesting things in near field communication technology and electronic purchases with the phone," explained Nogee.

With consumers looking to use their phones as mobile wallets, there were rumors that NFC technology would form part of Apple's latest iPhone announcement, although this did not materialize.

It's not just NFC, though, that could be high on Cook's agenda, according to the analyst. The Apple chief should push exciting new display technologies such as Pico Projectors, which are miniature, laser-based image projectors, he said.

Apple may already be on this path, if a recent patent application from the Cupertino, Calif.-based firm is anything to go by. The filing describes a technology that shares images between projected displays on different devices, hinting at mini projectors for future iOS offerings. The technology will even detect multitouch gestures on the projected displays, according to the application, a space age feature that would undoubtedly wow Apple's many fanboys.

3 of 5

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Try it NOW
Only $9.95
Try it NOW
14-Days Free
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
TQNT $71.53 6.43%
AAPL $129.36 0.00%
AVP $8.82 0.00%
IBM $161.03 0.00%
INTC $34.10 0.00%


DOW 18,203.37 -85.26 -0.47%
S&P 500 2,107.78 -9.61 -0.45%
NASDAQ 4,979.9010 -28.1950 -0.56%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs