Today, Monster Worldwide, Inc. (NYSE: MWW) announced that BeKnown™ - Monster’s professional networking app on Facebook – was named one of the top products of the year by HR Executive® magazine. The award was announced at the 14 th annual HR Technology® Conference in Las Vegas this week.
“It’s a thrill and an honor to be recognized by HR Executive magazine for the success we’ve had in bringing professional networking to Facebook with our BeKnown app. Our focus is on making BeKnown an innovative networking platform that brings quality career opportunities to professionals and enables employers to engage with great talent,” said Matt Mund, VP of product management for Monster Worldwide. “We’re continuing to develop new BeKnown functionality that combines the power of Monster and Facebook to add even more value for employers to connect with potential candidates, building their talent pools for both current job opportunities and future ones.”
This award recognition comes at a time when BeKnown has become the fastest growing app of its kind on Facebook (AppData Sept. 2011) since its launch in June. And, in an effort to continually offer more engagement opportunities on BeKnown, the app is now one of few Facebook apps that are part of Facebook’s new Open Graph Initiative which was unveiled two weeks ago at the Facebook f8 Developer’s Conference.
“Human Resource Executive® has been evaluating HR products and conducting this competition for 23 years," explained David Shadovitz, editor of Human Resource Executive. "Our goal has always been to identify products and services that clearly offer value to the HR community while demonstrating innovation. BeKnown stood out to us as a very clear example of a tool that recruiters need as part of their recruiting toolbox today. It offers another venue to connect and engage with candidates in a professional way and from a platform they are already very comfortable using in their everyday lives.”
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