Oct. 3, 2011
Hot on the heels of Mercedes-Benz NY Fashion Week, Starfruit Cafe is holding a competition for
-based fashion designers on
Thursday, October 6
6:00 - 8 p.m
. The fashion extravaganza will be held at their
location (2142 N. Halsted) where four finalists will showcase their collections in front of a judge's panel of local fashion experts.
Chicago Fashion Designers
Starfuit Cafe Fashion Design Competition
: Starfruit Cafe,
: 2142 N. Halsted,
Thursday, October 6
6:00 -8 p.m.
The four final designers, who were chosen from over 50 initial submissions, will showcase the looks that they think best embody
fall fashion. Fashion fans are invited to participate by logging on to the Starfruit Facebook page (
), where they will find information about each contestant and have a chance to cast their vote by "liking" their favorite designer. At the end of the night,
's fashion influencers (who are listed below) will collectively pick a favorite look from one designer and, combined with the Facebook votes, will announce a winner, who will be awarded
in cash and a
Starfruit Cafe gift card.
"We just returned from Mercedes Benz Fashion Week where Starfruit's parent company, Lifeway Foods, Inc. (Nasdaq: LWAY), was a major sponsor," reports
, President and CEO of Lifeway Foods. "Fashion Week is the place for trendsetters - and not just in the apparel department. Being a part of such creativity inspired us to host a local fashion event to showcase
's most innovative young minds."
Starfruit's Fall Fashion Judges
is the Shopping and Style Editor of Time Out Chicago magazine, covering
's shopping and fashion scene, spas, fitness and home decor. He has appeared on fashion segments for FOX, NBC, ABC and CBS. Aeh was recently profiled in Delta Sky magazine, where he talked about his favorite places in
Erica Bethe Levin
is the Co-Founder and Editor-in-Chief of CheekyChicago.com. Levin is currently a correspondent for NBC, a freelancer for Jetsetter.com and the Midwest Casting Consultant for Backstage.com. Levin is a proud member of
's Council of 100, a select group of 100 women across America who serve as mentors to NU students and young alum.
is a master jeweler who spent his childhood watching his father facet gemstones and hand-fabricate earrings and brooches for clients like
news personalities, to national luxury powerhouse
. For the past 15 years, this driven Jewelers of America- certified master bench jeweler has honed his hammering, hand chasing, filigree and burnishing techniques. He has devoted himself to the art, design and manufacture of high-end pieces, specializing in platinum, diamond and gold.
is a renowned
-based designer and boutique owner. He was the winner of the prestigious Oscars Designer Challenge in 2011 and has received numerous local and national press features; including
. Born in
, the passionate designer developed his dreams of a career in fashion early on in life. Inspired by the masterful shapes of Christian Dior; Powell followed his dreams and moved to
to start his design career in 1997. Over the following decade, at the consistent urge of his friends, he pursued his vision with an infectious entrepreneurial talent and creativity that has built him a devoted following of fans.
is the co-founder and Director of Sales and Marketing for CheekyChicago.com. Apart from her flourishing online entrepreneurial endeavors, Jessica keeps herself busy freelancing for UrbanDaddy.com, plans social events for the Hard Rock Hotel Chicago as a brand ambassador and is on-camera correspondent for NBC 5's new digital station "Chicago Non-Stop" covering food, nightlife and fashion.
About Starfruit Cafe
Launched in 2008, Starfruit Cafe, is an arm of Lifeway Foods, Inc. (LWAY) - America's leading supplier of the cultured dairy products known as kefir and organic kefir. Made with delicious probiotic-filled Lifeway Kefir, Starfruit Cafe's frozen treats, custom parfaits and low-fat smoothies aid digestion, support immunity, promote weight loss, and help fight lactose intolerance. Frozen treat enthusiasts are free to create their own delicious frozen kefir masterpiece with plenty of healthy toppings from which to choose. For more information, visit
, call 312-527-3675, or join the Starfruit conversation at
Starfruit Cafe retail stores are located at 1745 W. Division in Wicker Park; 2142 N. Halsted in Lincoln Park; Block 37, Pedway Level, 108 N. State in
's Loop; and in the Merchandise Mart at 222 Merchandise Mart Plaza. Starfruit frozen kefir is also served in the main concourse concession at Wrigley Field and in the Carousel ice cream shop at Ravinia.
k101 Agency |
o: 312.265.8373c: 260.241.4818
SOURCE Lifeway Foods