This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Will You Buy Amazon's Kindle Fire Over iPad?

NEW YORK ( TheStreet) -- Will Amazon's (AMZN - Get Report) Kindle Fire replace Apple's (AAPL - Get Report) iPad for the holiday season? That's the biggest question after Amazon's announcement that the new tablet will undercut the iPad on price.

The 7-inch touch-screen device will retail for $199, significantly less than Apple's iPad, which starts at $499. This marks the first tablet by a formidable player that could actually stand to dethrone Apple.

Kindle Fire allows users to browse the Web, stream music, movies and video, play games and read e-books. The device also includes free cloud-based storage, essentially doing away with having to physically sync the device.

Amazon CEO Jeff Bezos took a direct swipe at Apple during the press conference taking place in New York, showing an image of Apple's infamous connector cord and saying, "That model that you are responsible for backing up your own content is a broken model."

Similar to the iPad, Kindle Fire's screen also has an in-plane switching technology, which means you can view the device from other angles.

"We're building premium products at non-premium prices," Bezos said at the press conference held in New York City. "We are determined to do that."

Bezos also introduced Amazon Silk, a mobile browser that combines Amazon's cloud computing with the Kindle Fire device.

Kindle Fire is currently available for pre-order and will ship just in time for the holiday season starting on Nov. 15.

Of course, Apple has built a tight-knit cult of iPad users that may not be so quick to switch over, even at a significantly lower price. Apple has sold more than 29 million iPads in the first 15 months of the device on the market.

Several other players like Research In Motion (RIMM) and HP (HP) have attempted a tablet, but have failed miserably, so Amazon's success with the Kindle Fire isn't guaranteed.

Given this, will you buy Amazon's Kindle Fire over the iPad? Take our poll and see what TheStreet readers are saying.

Will you buy Amazon's Kindle Fire over the iPad?

Yes. You can't beat the price.
No. Apple is still king.

>To contact the writer of this article, click here: Jeanine Poggi.

>To follow the writer on Twitter, go to

>To submit a news tip, send an email to:

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $93.64 -0.11%
AMZN $683.85 3.68%
FB $118.57 0.84%
GOOG $698.21 0.75%
TSLA $241.80 0.43%


Chart of I:DJI
DOW 17,891.16 +117.52 0.66%
S&P 500 2,081.43 +16.13 0.78%
NASDAQ 4,817.5940 +42.2360 0.88%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs