WILTON, Conn., Sept. 14, 2011 /PRNewswire/ -- Drinks Americas Holdings, Ltd., ("Drinks") (OTCBB: DKAM), a leading developer and marketer of beverage products, announced today that it has appointed Glazer's Distributing for KAH Tequila in the markets of Arizona, Texas, Oklahoma, Kansas, Louisiana, Arkansas, Iowa, and Indiana. The Company is currently rolling out KAH Tequila nationally.
KAH Tequila was designed to pay reverence and honor to Mexico and its people. Its bottle and spirit are reflective of Day of the Dead, the 3,000 year-old Meso-American ritual honoring deceased loved ones. KAH's unique packaging, in turn, is inspired by traditional Calaveras used in Dia de los Muertos rituals to symbolize death and rebirth. The word KAH translates to "life" in the ancient Mayan language. Every bottle is an individual, hand-crafted work of art, not two bottles are the same. While the bottle captures that enduring spirit, so does the Tequila inside, as KAH's distillers transform hand-selected 100% Blue agave into lively Blanco, Reposado and Anejo varieties that are both certified organic and Kosher.
Drinks CEO Patrick Kenny stated, "We are very excited to be distributing our products through Glazer's Distributing. KAH Tequila is an innovative product with exciting high quality tequila that retailers want. Its point of difference and packaging combined with great tequila create incremental retail sales and as importantly incremental profits. Glazer's professional sales and distribution team will have a significant impact on our sales as we expand in these markets. Product will begin to ship to Glazer's in the coming week."
Drinks Americas recently announced that prior to the appointment of Glazer's, sales had reached $500,000 in the first month of the current quarter. In June, Worldwide Beverage Imports licensed the sales and distribution rights to Drinks Americas for KAH Tequila, Ed Hardy Tequila and Agave 99 Tequila.About Drinks Americas
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