Monster Offers (OTCBB:MONT), a leading mobile banking solutions company and Daily Deal aggregator who has followed the Daily Deal space over the past 30 months, today released a proprietary analysis of Groupon for its clients. The report is focused on key data points found in the revised S-1 registration document filed earlier this month in preparation for the IPO.
MONSTER OFFERS QUOTE
“We felt our clients could learn a great deal from the market leader, and see how Groupon achieved so much in such a short time. Our team of analysts pored through the 267 page registration S-1 statement and identified some common misconceptions about Groupon. For example, only one in five subscribers have actually bought a Groupon and about half of these customers have bought more than one Groupon. Do the math, this means their heavy users (Groupon addicts) could be responsible for 80% of the volume, or more”.
- Paul Gain, Monster Offers CEO
Other conclusions center around marketing spending, customer acquisition, profitability, and new product development. Some Monster Offers clients, which include several of the largest media companies around the country, have already scheduled team meetings to better understand the conclusions and apply this knowledge for better decision-making on their own Daily Deal programs.
For more information about Monster Offers analytics or to request a copy of this industry report, send an email to
About Monster Offers:
Monster Offers is a leading mobile banking solutions company and Daily Deal aggregator, collecting daily deals from multiple sites in local communities across the U.S. and Canada. Focused on providing innovation and utility for Daily Deal consumers and providers, the company collects and publishes thousands of daily deals and allows consumers to organize these deals by geography or product categories, or to personalize the results using keyword search. The company will introduce new mobile technology in 2011 to address unmet category needs in areas such as loyalty, rewards, payment processing, merchant services, and a Daily Deal eWallet. Monster Offers recently launched its Hyper-Local Daily Deal Reporting Program, designed to help providers improve the revenue and profits of local and regional Daily Deal programs. More information can be found by visiting
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