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TheStreet Open House

Meetings Go Mobile With New StarCite Smartphone App

StarCite Inc., the leading provider of Web-based solutions to strategically manage corporate meetings and events, today announced the launch of StarCite Mobile Attendee , a groundbreaking new attendee management and communications tool for smartphones. StarCite will demonstrate its new Mobile Attendee solution in Booth #1205 at the upcoming annual convention of the Global Business Travel Association in Denver August 21-24, 2011.

StarCite Mobile Attendee will instantly deliver essential and fully-updated information directly to meeting attendees’ mobile phones and devices – including agendas, logistics, maps and news alerts. It will do away with the need for reams of paper, offering easy access to up-to-the-minute presentation materials, bios, location information and breaking news – all constantly updated and available immediately. StarCite Mobile Attendee will energize person-to-person connections, offering networking tools that let attendees search for and send messages to other meeting attendees.

“Mobile apps can immensely improve the attendee experience and let planners instantly complete tasks that were once tedious and time-consuming, like making and sharing agenda or location changes,” said Connor Gray, Senior Vice President, Technology, StarCite. “StarCite Mobile Attendee will save time and resources while helping attendees have a more fulfilling meeting experience and driving better results for planners and companies.”

StarCite Mobile Attendee is compatible with a host of devices including iPhone, Blackberry and Android phones and will be available in fall 2011.

About StarCite, Inc.

StarCite, Inc. provides a technology platform that makes meetings and event planning, booking and management easier and more cost-effective for corporations, hotels, venues and meetings suppliers worldwide. StarCite delivers visibility, cost savings and control over meetings spending for businesses and enhanced revenue opportunities for suppliers. Through Web-based, on-demand technology, StarCite automates and supports every key element of the meetings planning and procurement process: planning, budgeting, buying, attendance, payment, and results measurement. Using StarCite’s proprietary online marketplace, meetings buyers can connect and conduct business with over 83,000 hotels, venues, destinations and suppliers globally. StarCite is based in Philadelphia, PA and worldwide. Its equity holders include ICG (NASDAQ: ICGE), TPG Growth, Norwest Venture Partners (NVP), and TL Ventures. For more information about StarCite please visit www.starcite.com.



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