LOS ALTOS, Calif.
Aug. 4, 2011
Black Angus Steakhouse restaurants
NTN Buzztime, Inc.
(NYSE Amex: NTN), a leading social entertainment and integrated marketing platform for bars and restaurants, jointly announced their partnership to incorporate Buzztime's
into the overall Guest dining experience at all
BullsEye Bar locations
The BullsEye Bar @ Black Angus Steakhouse, a new sports bar within existing Black Angus Steakhouses, offers "hi-def" food, drinks and sports in an energetic, casual environment. Buzztime's
will entertain Guests while providing the BullsEye Bar locations with a vehicle to communicate promotional offers, new food and beverage items, and other specials to their Guests.
Buzztime is known for providing innovative sports, cards and trivia games as well as themed-promotions and contests that keep customers coming back – especially on non-peak nights. On average, according to an Arbitron® study, Buzztime players stay 30 minutes longer and spend
more per visit than other customers.
"Black Angus intends to take advantage of Buzztime's innovative entertainment and targeted technology in our new BullsEye Bars to enhance our Guests' overall experience," noted
, President and CEO, Black Angus. "We believe Buzztime will provide our Guests with an engaging gaming experience, and Buzztime's customizable communications platform will allow us to keep Guests updated with all Black Angus and BullsEye Bar news."
"The BullsEye Bar @ Black Angus Steakhouse is the perfect environment to play Buzztime's interactive social games with its sports-loving crowd, energetic staff and craveable menu items," added
Michael J. Bush
, President and CEO, NTN Buzztime, Inc. "Each BullsEye Bar offers a fun and spirited destination for Guests to enjoy their favorite sports and play Buzztime's trivia bar and other games in a lively, comfortable environment."
The first BullsEye Bar opened in
in Black Angus's
location. Since then the concept has grown to 26 BullsEye Bars with plans to open 3 additional locations in
Albuquerque, New Mexico
Buzztime employs its network of over 3,900 bars and restaurants throughout
the United States
to strategically reach targeted audiences by providing clients with branded sports and interactive
that align with the brands' marketing campaigns;
live hosted trivia tournaments
; and direct-to-consumer marketing initiatives through Buzztime's social networking and targeted e-mail marketing campaigns. Additionally, Buzztime engages 1,900,000 players who participate in 50,000,000
, cards and sports games each year on its network.
About Black Angus
Los Altos, Calif.
, Black Angus Steakhouse was founded in 1964 by
, a western rancher committed to serving high-quality steak, prime rib and seafood entrées at a great value with warm service in a relaxed but high-energy atmosphere. Today, Black Angus operates 46 such steakhouses, serving fresh-cut Black Angus steaks, in a comfortable environment. More than half of the Black Angus locations include a BullsEye Bar – a casual sports bar which features hi-def flat screen TVs, multiple viewing zones, free WiFi and an ongoing calendar of sports related promotions and contests. Located in
, Black Angus Steakhouse has received "Best Steakhouse" awards from a variety of local and national publications and continues to gain recognition in popular restaurant magazines. Black Angus does business as 'Cattle Company Steakhouse' in
NTN Buzztime, Inc. (NYSE Amex: NTN) is a leading bar and restaurant social entertainment and integrated marketing platform. Trusted by 3,900 bars and restaurants in
since 1985, Buzztime integrates trivia, card and sports games with in- and out-of-venue messaging and communication tools. With 1,900,000 registered consumers and 50,000,000 games played each year, Buzztime players spread the word and invite friends and family to their favorite Buzztime location to enjoy an evening of fun and competition. With Buzztime entertainment and marketing solutions, bars and restaurants attract new customers, turn casual visitors into regulars, and give guests a reason to stay longer. For the most up-to-date information on NTN Buzztime, please visit
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