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Apple Is Super Cheap at $360

Stocks in this article: AAPL GOOG MSFT

The following commentary comes from an independent investor or market observer as part of TheStreet's guest contributor program, which is separate from the company's news coverage.

NEW YORK ( InvestorPlace) -- I typically have little interest in the hottest stocks on Wall Street. There is much to be said for being fearful when others are greedy.

After all, how much buying pressure can be left to bid up a stock after every guppy on Main Street and every shark in a thousand-dollar suit owns shares?

Recently, I took a good look at Apple (AAPL), one of Wall Street's biggest darlings. I was trying to find reasons to avoid the stock like the plague. But as it turns out, Apple is actually very cheap -- and a good buy despite all the hype. Here's why:

At about $350 a share, Apple is indeed one of the priciest stocks on Wall Street. But time and time again, the "House that Jobs Built" proves that it is just as powerful as every armchair investor claims it to be.

Despite the hype, Apple has a forward P/E of just 12.1. By comparison, now-sluggish Google (GOOG) has a forward P/E of about 13.6 and top smartphone competitor Motorola Mobility (MMI) is just shy of 14.1.

What's more, despite a 5% run in the last several trading days, AAPL stock is still shy of its February peak of around $365. There's another 5% or so for shares to run before Apple hits a new 52-week high.

  • Related Article: How to Squeeze 20% Upside Out of RIMM




  • On the earnings front, Apple has been simply phenomenal, topping forecasts by a dollar a share in its last two quarterly reports. When a $320 billion company that is closely watched by experts trounces expectations so soundly, it proves it deserves some of the hype.

    Last quarter shares jumped 6% in two days after strong numbers were released, proving that big numbers can still cause a big move for Apple.

    In regards to product development, Apple continues to innovate. Its iCloud technology could take Apple's near monopoly digital-music model to the next level, a highly anticipated iPhone 5 will launch this fall, and an iPad 3 will roll out within the next year to keep Apple's tablet dominance firmly entrenched.

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