This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Euro RSCG Tonic Releases "Mobile Strategies For Health And Wellness"

NEW YORK, June 28, 2011 /PRNewswire/ -- Euro RSCG Tonic announced today the release of "Mobile Strategies for Health and Wellness," the latest in the agency's series of thought leadership content designed to assist health and wellness brand marketers reach consumers through high-impact creative and innovative channels.  The white paper shows how the best practices in mobile marketing today can and should be applied to the growing marketplace of products designed to reach health-conscious consumers.

"All marketers, regardless of industry, need to be where their consumers are - and consumers are on their phones accessing content, texting, emailing, and browsing the Web," said Sarita Bhatt, Managing Director of Integrated Strategy and Planning for Euro RSCG Tonic.  "We've developed this guide based on leading industry research on mobile marketing and integrated Tonic's proprietary methodology to help brand marketers in the health and wellness space remain competitive and relevant."

The white paper covers topics including mobile web sites, couponing, and apps among others.  In addition, Euro RSCG Tonic has developed "Mobile Strategies for Health and Wellness" as a vehicle to inform marketers on the importance of mobile and how to deploy programs today. While FDA regulations are expected to be released later this year, "We think it's important that marketers begin planning how their brand will enter the space and start implementing mobile marketing strategies that comply with the advice of legal counsel and current regulations.  No marketer can afford to wait while their competitors forge ahead."

The white paper is currently available for download at:   http://tonicblog.eurorscg.com/2011/tonics-latest-white-paper-is-out-mobile-health-wellness/

About Euro RSCG Tonic

Headquartered in New York, NY, Euro RSCG Tonic is part of Euro RSCG Worldwide, the largest unit of Havas, a global leader in communications. Tonic is the largest consumer health and wellness agency in North America, creating big ideas that drive brands, across any platform, with unrivaled success.

About Euro RSCG Worldwide

Euro RSCG Worldwide is a leading integrated marketing communications agency and was the first agency to be named Global Agency of the Year by both Advertising Age and Campaign in the same year. Euro RSCG is made up of 233 offices in 75 countries and provides advertising, marketing, corporate communications and digital and social media solutions to clients including Air France,  Charles Schwab, Citigroup, Danone Group, IBM, Kraft Foods, Lacoste, L'Oreal, Merck, PSA Peugeot Citroen, Reckitt Benckiser, sanofi-aventis and Volvo. Euro RSCG Worldwide is the largest unit of Havas, a world leader in communications (Euronext: HAV.PA) ( Paris: HAV.PA).

Contact: Jared KreinerCorporate Communications ManagerEuro RSCG New YorkT +1 212.886.4269 jared.kreiner@eurorscg.com

SOURCE Euro RSCG Tonic

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG

Markets

DOW 17,997.13 -128.99 -0.71%
S&P 500 2,108.75 -12.04 -0.57%
NASDAQ 5,073.6230 -24.3530 -0.48%

Partners Compare Online Brokers

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs