BOSTON ( TheStreet) -- After a great ride, the days of big pickup trucks driving sales and profits for U.S. car companies is over for good, a victim of rising fuel costs, a troubled economy and changing consumer tastes.About half of the pickup market -- the buyer who didn't need a pickup for his work -- evaporated over the past decade. That same buyer isn't likely to return as he has in the past, industry experts say.
End of an Era: Death of the U.S. Pickup Truck
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