NEW YORK, May 24, 2011 /PRNewswire/ -- Experian CheetahMail, the leading global technology services provider focusing on the integration of email, social media, mobile and display marketing, today announced the addition of industry-renowned brand leaders — including dELiA*s (NASDAQ: DLIA), Simple Truths and Weforia, the group buying community from Yellowbook.com — to its client roster.
By leveraging Experian CheetahMail's feature-rich and innovative email technology, robust digital toolkit including mobile and social media functionality, and dedicated client services, these brands aim to drive greater customer engagement and return on investment through better-performing digital programs.
While email's role in the marketing ecosystem continues to strengthen and take center stage, large brands using internal systems or other providers are selecting Experian CheetahMail as their dedicated email partner. Access to comprehensive reporting, automated messaging triggers, superior deliverability and strategic support are just a few of the drivers pushing top brands to work with Experian CheetahMail.
"When we made the decision to move our email marketing from in-house, we made sure to choose a provider that we believe could yield strong ROI for our business," said Walter Killough, chief executive officer for dELiA*s. "They demonstrated an actionable understanding of our business and identified immediate opportunities for growth.""It's exciting to watch brands today use email to enable conversations and transactions both online and offline. Also, the fact that they are putting their trust in us will help them drive their business and maximize their ROI," said Rachel Bergman, general manager and senior vice president, Experian CheetahMail. "We are thrilled to welcome such notable brands to the Experian Marketing Services family." About Experian CheetahMail Experian® CheetahMail® is the trusted service provider of email marketing and customer intelligence technologies for top enterprises worldwide. With the industry's largest client services teams, feature-rich email technology and a broad range of data management options, Experian CheetahMail enables clients to build data-driven, relevant relationships with their customers. Servicing the world's most recognizable brands, Experian CheetahMail's globally diverse client base includes 1800Flowers, Barclays, Borders Books, Discovery Communications, KLM, Neiman Marcus and Wyndham Hotels. Experian CheetahMail, a business unit of Experian (LSE:EXPN), was founded in 1998 and is headquartered in New York City, with offices in Los Angeles, San Francisco, London, Dublin, Amsterdam, Paris, Barcelona, Sydney, Auckland, Singapore, Hong Kong, Madrid, Beijing and Melbourne. For more information, please visit http://www.cheetahmail.com or email email@example.com. About Experian Marketing Services Experian Marketing Services delivers best-in-breed data, analytics and platforms into multiple regions around the globe. It is focused on helping marketers more effectively target and engage their best customers through email, digital advertising, customer data management, customer and competitive insight, data enrichment and list rental, modeling and analytics, and strategic consulting. Through these capabilities, Experian Marketing Services enables organizations to encourage brand advocacy, create measurable return on investment and significantly improve the lifetime value of their customers.
Check Out Our Best Services for Investors
Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.
- $2.5+ million portfolio
- Large-cap and dividend focus
- Intraday trade alerts from Cramer
Access the tool that DOMINATES the Russell 2000 and the S&P 500.
- Buy, hold, or sell recommendations for over 4,300 stocks
- Unlimited research reports on your favorite stocks
- A custom stock screener
David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.
- Model portfolio
- Stocks trading below $10
- Intraday trade alerts
Check Out Our Best Services for Investors
David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.
Every recommendation goes through 3 layers of intense scrutinyquantitative, fundamental and technical analysisto maximize profit potential and minimize risk.
Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.