SILVER SPRING, Md., May 23, 2011 /PRNewswire/ -- Wonya Lucas has been named President and CEO of TV One, effective Monday, August 8. The cable industry programming veteran succeeds Johnathan Rodgers, who has announced his retirement as of July 31.
Most recently, Lucas was Executive Vice President and Chief Operating Officer for Discovery Channel and Science Channel, where she was responsible for strategy and operations for the networks as well as oversight of the networks' research and marketing departments. She joined Discovery Communications in 2008 as the Chief Marketing Officer.
Prior to joining Discovery, Lucas served as Executive Vice President and General Manager of The Weather Channel Networks, where she was responsible for corporate strategy and development, strategic marketing for The Weather Channel and weather.com, and operations and programming for The Weather Channel, The Weather Channel HD, Weatherscan, The Weather Channel Radio Network, and newspaper syndication." Wonya Lucas is the perfect choice to help us build on the terrific success we have achieved at TV One over the past seven years," said TV One Chairman and Radio One President and CEO Alfred Liggins. "Her successful career as a top-level, mainstream cable programming executive will be invaluable to us as we continue to grow the network and the company. Her expertise in marketing some of the best brands in television will also be a tremendous plus as we continue to define and strengthen TV One's brand in a constantly evolving media marketplace." "It's an incredible opportunity to lead TV One, which in just a few years has become such a success story," said Lucas. "I am also personally passionate about TV One's mission to provide high quality entertainment and information to the African American audience that authentically reflects our lives, history and culture.