May 12, 2011
NTN Buzztime, Inc.
(NYSE Amex: NTN), a leading social entertainment and integrated marketing platform for bars and restaurants, announced that the company will launch a bi-national campaign beginning in June and culminating in November to crown the Smartest Bar. Buzztime's nearly 3,900 bar and restaurant customers will compete against each other to see how their guests' combined 'brain power' fares against that of their peers throughout the U.S. and
Buzztime's Smartest Bar regional competitions, in both countries, will take place each Wednesday night at
9:00 PM ET
6:00 PM PT
in June and September. In November, locations that qualified through the regional rounds will be invited to participate in the Smartest Bar finals, where the winning bar will be crowned. This
is the latest in a long line of programs in which Buzztime is helping its bar and restaurant customers increase their guest visits and create an event during slower weeknights.
"Throughout time, every neighborhood bar has tried to stake the claim that they're the best. Now Buzztime, a perennial leader in providing compelling trivia, sports and card games to bars and restaurants, is using our entertainment and marketing platform to help bar owners and their customers engage in a real battle – a battle of wits," commented
Michael J. Bush
, President and CEO, NTN Buzztime, Inc. "Consumers have a lot of pride and allegiance to their local bar or pub. This competition is a fantastic way for them to take that pride nationwide and vie for the crowning achievement of Smartest Bar."
Participants will be quizzed to see if they can provide the right answers to questions in the following categories: The Sciences, The World, The Shows, The Past, The Games and the Arts. Bars with the top three scores will advance to the November finals – the top scores will be determined by the location's average of the top five player's scores. In addition, Buzztime will award a 'Wildcard' spot for each of the 10 regions to those bars that have the highest participation or cumulative total points.