Market Research Global Alliance (MRGA) To Go Virtual With Onstream Media's MarketPlace365â¿¢
POMPANO BEACH, Fla., April 26, 2011 /PRNewswire/ -- Onstream Media Corporation (NASDAQ:ONSM), a leading online service provider of live and on-demand corporate web communications, virtual event technology, and social media marketing, today announced that Bell SMG, LLC, which operates the MRGA (Market Research Global Alliance) and is believed to be the largest global network of market research professionals, has signed a MarketPlace365™ promoter agreement to develop a virtual tradeshow to enhance their online visibility and extend their social media marketing activities.
The MRGA is the first online social network for Market Researchers, creating an innovative online communication media network for their market research professionals. According to MRGA, their 24,000+ members utilize dynamic social networking tools to connect with each other, refer businesses, and to educate marketing professionals in the latest technologies. MRGA believes that, with the ability to reach 170,000 business people through their large network open media reach, it is poised to become the leading provider of "open" media market research communication services in the world.
MarketPlace365™ and MRGA are a compelling match, combining forces to create a one of a kind virtual trade show. The innovative tools provided by the MarketPlace365™ platform will round out the experience for participants. Interactive break-out sessions on subjects such as "Qualitative Market Research to Market Research Innovation, with everything in between." and "Adopting a Social Model for Market Research" will increase knowledge exchange capabilities. The innovative media library will house an extensive multimedia collection of MRGA articles, research pieces and videos on subjects like new marketing tools, polling, and sampling. Over the next twelve months, MRGA expects the virtual Exhibit Hall to become home to over 1000 online "booths," hosted by member companies like Research Now, iCharts, Global Park and Toluna.
Eric Bell, CEO and founder of Bell SMG, stated, "After an extensive review of the MarketPlace365™ platform and virtual trade show environment, becoming a promoter just made sense for our global community. MarketPlace365™ allows us to create a cutting edge, interactive multimedia showcase for all of our members and, more importantly, potential clients. The MarketPlace365™ platform has taken the trade show concept to the next level. Utilizing social media tools, live and on-demand presentations, multimedia libraries, virtual exhibit halls and more, participants have the opportunity to increase their visibility 24 hours a day, 365 days a year.""We are thrilled with the opportunity to assist MRGA as they continue to leverage the concept of networking in the market research niche," said Randy Selman, President and CEO of Onstream Media. "The MarketPlace365™ platform neatly dovetails with their goals and will quickly impact their overall visibility and add value to each participant in the marketplace. MRGA, which we believe is already the global leader in market research networking, will have a platform customized to grow their business while we continue to increase our reach into the global business community." MarketPlace365™ is a comprehensive, online lead-generation and communications virtual conference and trade show platform that enables publishers, associations and tradeshow organizers to quickly, easily and affordably self-deploy and manage their own online multimedia "marketplace," while creating a compelling social-media experience for the attendee. MarketPlace365™ brings communities with common interests together online for commerce and information exchange. MarketPlace365 ™ features include: social networking, search engine optimization, advanced analytics, videos, webinars, presentations and a full suite of marketing and communications tools. For more information, visit http://www.MarketPlace365.com. About MRGA & Bell SMG: Founded in 2005, the MRGA (Market Research Global Alliance) is a global dashboard for market research professionals. It connects professionals from all over the globe, making seamless connections with other professionals and potential customers a reality. Currently, its 24,000 members enjoy access to research materials, blogs, forums, media archives, and other tools designed to create a productive networking forum.
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