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Masan Group Raises US$159 Million With 10% Sale Of Masan Consumer To KKR


Masan Group is one of Vietnam's largest private sector companies focused on building market-leading businesses in industries that its plans to dominate over the long-term. Masan's entrepreneurial spirit and commitment to shareholder value has enabled Masan Group to develop Masan Consumer, Techcombank and Masan Resources into sector champions in consumer staples, financial services and resources, respectively.


Masan Consumer is one of Vietnam's leading diversified consumer companies and currently manufactures and distributes a range of food products, including fish sauce, soya sauce, chili sauce, instant noodles and edible oils.  The Company commenced operations in 2000 and has subsequently grown its product portfolio, domestic sales and distribution channels to establish a leading position in Vietnam branded food products. Masan Consumer's products have a strong reputation for their quality and taste as evidenced by their leading market share in a number of categories.  


Founded in 1976 and led by Henry Kravis and George Roberts, KKR is a leading global alternative asset manager with $61 billion in assets under management as of December 31, 2010. With over 600 people and 14 offices around the world, KKR manages assets through a variety of investment funds and accounts covering multiple asset classes. KKR seeks to create value by bringing operational expertise to its portfolio companies and through active oversight and monitoring of its investments. KKR invests in high-quality franchises across multiple industries, including current and previous consumer and retail investments such as Del Monte Foods, Oriental Brewery, VATS, Café Coffee Day, Modern Dairy, Sealy, Duracell, Gillette, RJR Nabisco and Safeway. KKR is publicly traded on the New York Stock Exchange (NYSE: KKR). For additional information, please visit KKR's website at

SOURCE Masan Group

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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