Yaris sales in February fell 53% to 1,946, down from 4,138. In February 2010, Yaris sales fell 13.4% from the same month a year earlier. February 2010 was a month when Toyota's overall sales fell by 8.7% amid widespread publicity around the company's 5.5 million recalls.
Truecar.com analyst Jesse Toprak said consumers may be waiting for a new Yaris. The car "is in its last generation with the 2011 model," he said. "It's expected to be refreshed sometime this year."