This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

SE Florida’s Largest Golf Retail Experience Opening In Boca Raton

Custom fitting is the process where a club fitting specialist uses computerized swing analysis to study every aspect of a player’s swing and then recommend the best types of clubs and the set-up of those clubs, including shaft flex, loft, lie and more. Golfers can be custom-fit for any type of golf club and can even be fit for the right golf ball. A new study released concludes a majority of golfers in America are playing with clubs that do not fit them properly. (Please visit The Boca Raton location will also offer two custom fitting studios. Custom fitting is one of the fastest growing sales categories for Golfsmith. The company traces its roots to making custom-fit clubs in 1967.

Golfsmith’s associates are also experts in custom fitting seniors, juniors and women as well as left-handed players. These specific groups of golfers will no longer have to hunt around a store for equipment and clothing designed for them anymore. This new store will offer dedicated shopping areas for each demographic category.

“Women, juniors and seniors have different hitting strengths and swing speeds,” said Steve Shirk, Golfsmith’s Boca Raton general manager. “In order to play the best, each golfer needs clubs custom fit for their abilities. Golfers should n ever buy clubs solely based on just their height and weight. If you are a junior, senior or a lefty, you generally have to hunt for your clubs in other retail outlets. Here at Golfsmith, we have dedicated Senior, Women, Junior and Lefty club and merchandise areas and it is free to be custom fit,” Shirk added.

The new store is part of the company’s growth strategy by the Texas-based retailer. Golfsmith plans to open up to 12 new stores throughout the country over the next two years. This is Golfsmith’s eighth Florida location.

2 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $95.48 2.00%
FB $117.98 -0.50%
GOOG $695.72 -0.36%
TSLA $237.35 -1.80%
YHOO $36.18 -0.96%


Chart of I:DJI
DOW 17,770.49 -120.67 -0.67%
S&P 500 2,063.10 -18.33 -0.88%
NASDAQ 4,772.3240 -45.27 -0.94%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs