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5 Reasons Apple Won't Cut iPad2 Price

No. 1 Apple iPad 2

The No. 1 reason Apple isn't likely to cut the price of the iPad 2: Because it's newer and better.

That doesn't rule out discounts down the road if there's a need to apply some pricing muscle, but for now, Apple can go with a full mark-up.

--Written by Scott Moritz in New York.



>To contact this writer, click here: Scott Moritz, or email: scott.moritz@thestreet.com.

To follow Scott on Twitter, go to http://twitter.com/MoritzDispatch.

>To send a tip, email: tips@thestreet.com.

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