BOSTON ( TheStreet) -- Valentine's Day flowers, candy, dinner and hotel stays can get costly, but they're not worth a thing if almost no thought goes into them.Piles of money and precious little thought goes into making the "most romantic day of the year" decidedly average. Consumers will spend an average of roughly $69 on their loved one this Valentine's Day, up from little more than $63 last year, according to the National Retail Federation. Adults 25 to 34, however, more than triple that by spending nearly $190 on average, boosting overall spending that is slated to top $15 billion.
Standard vs. Standout Valentine's Day Hotels
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