Tech
Stern Gets Five More Sirius Years
Stock quotes in this article:SIRI
-- Updated Howard Stern contract with comment from Stern and CEO Mel Karmazin.
NEW YORK, (TheStreet) -- Sirius(SIRI) shares soared more than 10% after Howard Stern said he had agreed to a new five-year deal. The shock jock broke the news to listeners on his show early Thursday, but declined to reveal the terms of the new contract other than to say it included distribution beyond radio. "I am especially excited that my show will now be heard through SIRIUS XM on mobile devices. Access to my show on mobile devices will open up additional opportunities for my fans to hear me wherever they are," Stern said in a press release Thursday.![]() |
| Howard Stern |
The news will come as a slight surprise to readers who participated in a poll on TheStreet. According to those polled, 51.8% expected Stern to sign on again but for a two year or less contract. Investors seemed to recognized the value of Stern who, as a key personality, not only attracts subscribers but also advertisers to his show. Sirius shares opened up 9 cents, or 6% to $1.40 Thursday. --Written by Scott Moritz in New York. >To contact this writer, click here: Scott Moritz, or email: scott.moritz@thestreet.com. To follow Scott on Twitter, go to http://twitter.com/MoritzDispatch. >To send a tip, email: tips@thestreet.com.
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