NEW YORK ( TheStreet) -- Smartphones are playing an increasingly important role in influencing holiday shoppers.Over the Black Friday shopping weekend, the number of apps downloaded on Apple's (AAPL - Get Report) iOS and Google's (GOOG - Get Report) Android-running smartphones was up 25% over the prior weekend's data, according to analytics firm Flurry. The factoid jibes with recent survey findings from Deloitte, which said that one in five shoppers -- about 17% -- plan to use their mobile device for holiday shopping this year. Of this figure, more than 50% will use their phone to compare prices or find store locations, 46% will look for product information and 40% will use their phones to shop or read reviews.
5 Smartphone Apps for December Shopping
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