NEW YORK ( TheStreet) -- Widening product lines coupled with strong marketing and innovation has contributed to Nike's (NKE - Get Report) rising market share in the global footwear market. Its share has increased from almost 14% in 2006 to around 16% in 2009, and we expect this trend to continue over our forecast period.Nike competes with Skechers (SKX - Get Report), Adidas (ADS - Get Report), Steve Madden (SHOO - Get Report) and K-Swiss (KSWS) in the global footwear market.
Will Nike's Footwear Market Share Keep Growing?
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