Blue Nile To Offer Exclusive, Online-Only Daily Deals For The Holidays Beginning Cyber Monday

Holiday Exclusives to be Unveiled Every 24 Hours With Savings of up to 44 Percent to Ensure Even Last-Minute Shoppers Can Save Big on Beautiful Jewelry All Cyber Monday Orders Upgraded to Free FedEx Priority Overnight

SEATTLE, Nov. 22, 2010 (GLOBE NEWSWIRE) -- Beginning Cyber Monday, Blue Nile (Nasdaq:NILE), the leading online retailer of diamonds and fine jewelry, will launch a series of limited edition Holiday Exclusives – never-before-available jewelry on www.bluenile.com for up to 44 percent off.

No Guilt Shopping

Each day at midnight a new Holiday Exclusives piece will be revealed. Customers will then have 24 hours (or while supplies last) to purchase the daily deal at a significant discount. All orders placed on Cyber Monday will be upgraded to free FedEx Priority Overnight shipping.

"Blue Nile's free shipping offer is unique in that we don't require a minimum order and there are no hidden fees," said Blue Nile CEO Diane Irvine. "We are proud to provide the best shipping offer in online retail, and it makes our Holiday Exclusives even more enticing and convenient for shoppers."

Unlike the items featured on other sale sites that offer markdowns on existing items, Blue Nile's Holiday Exclusives include only hand-picked items that have never before been offered. Each piece has been painstakingly selected by Blue Nile merchants and created with the company's jewelry craftsmen to meet high standards of quality, while also providing consumers with the tremendous value they've come to expect from Blue Nile.

To ensure everyone has a chance to take advantage of the savings and get in on this season's best kept secrets, Holiday Exclusives are priced to fit every budget. Holiday Exclusives range from $50 (regularly $85) pearl cuff bracelets to a $39,000 (regularly $65,000) 28-carat opera diamond necklace.